NOT MORE. BETTER.

Great Service from Alex. Upgraded our Logo. Very professional and nothing was too much trouble. Can definitely recommend Subtract Digital.

Lynette Talbot – Talbot Plumbers

Innovative, personalised and current brand management. Do not consider anyone else.

Theo Theophanous – Triton CA

Loved working with Alex from Subtract Digital. His creativity is balanced out with expert technical know how. Great client interface, even with unreasonable requests. Could not recommend a more competent and nice company to work with.

Kubeshni Govender Jones – Black Earth Consulting

Alex has always been there without fail. Our company website has been professionally managed by Alex for a number of years now. Id recommend him and Subtract Digital’s service in all aspects of design, brand, web and content creation.

Dean Lawrence – Acumen Capital

Alex is a an absolute dream to work with.

We have been working with him on a wide variety of projects and we are very happy with all of his designs. His background in psychology means he brings an extra level of thoughtfulness to a project – he really tries to understand our audience and design to attract their attention.

He is quick and the work is of fantastic quality.

Ashton DeKeyrel – Decision Management Solutions

We have been working with Subtract, Alex Bouca for 10yrs now and that in itself is testimony to the value of the service that he provides.
He is reliable/dependable and prepared to go the extra mile, without financial reward being the bottom line, but rather customer satisfaction.
We would highly recommend any company or individual to make use of his creative skills.

Preston van Wyk – Xkulcha

SEO

SEO

Website Development & Search engine optimisationWebsite development encompasses the process of creating and maintaining a website, ensuring it is user-friendly, visually appealing, and functional. However, creating a robust website is only one part of the...

Search Marketing

Search Marketing

Search Engine MarketingBusinesses compete fiercely for attention online, and search engine marketing (SEM) offers a powerful solution to enhance your online presence.1. Increased Visibility SEM allows your business to appear at the top of search engine results pages...

Video & Animation

Video & Animation

Video & animationBy incorporating vibrant and imaginative animated visuals, one can proficiently convey information. It has the potential to captivate the audience and enhance the memorability and longevity of the message.1. Engagement Videos are more engaging...

Corporate Identity

Corporate Identity

Corporate Identity DevelopmentInvesting in corporate identity and logo design is not just about aesthetics; it’s about crafting a strategic approach to how your brand is perceived. Your corporate identity is the visual representation of your brand, and it includes...

Social Media Marketing

Social Media Marketing

Social Media MarketingWith billions of active users across various platforms, social media marketing presents a unique opportunity to drive engagement, increase brand visibility, and ultimately boost sales.1. Enhanced Brand Awareness: By maintaining an active presence...

Website Design

Website Design

Website Development & Search engine optimisationWebsite development encompasses the process of creating and maintaining a website, ensuring it is user-friendly, visually appealing, and functional. However, creating a robust website is only one part of the...

Packaging

Packaging

Packaging DesignIn an ever-evolving marketplace, good packaging design is not just a necessity; it’s a powerful marketing tool. The way your product is presented can significantly influence consumer behavior, enhance brand perception, and ultimately drive sales....

Graphic Design

Graphic Design

Graphic DesignGraphic design is not just about aesthetics; it’s an essential component of a business's strategy to communicate effectively and build a strong presence in the market. Brand Identity: Graphic design helps establish a strong brand identity through logos,...

THE SUBTRACT DIGITAL STORY

Subtract Digital was founded in 2009 by Alexandre Bouca, a freelance graphic designer with more than 24 years’ strategic and brand communication experience in both the ATL and BTL creative industries.

Subtract Digital puts emphasis on providing effective communication strategies and graphic design-related services that make an impact.

User experience builds better brands.

We take the time to understand your brand promise and USP whilst taking into account both the industry, category and your competition to give life to a creative and unique visual user-experience for your business.

We work with companies of all sizes – from start-ups to expanding business enterprises; both in the private & NGO sectors. We develop identity systems and extend them through both initial communication systems and existing eco-systems, developing and implementing material that talk to both stakeholders and consumers.

We are a purposefully small, creative digital design agency that wants to help you optimise your visual communications.

The name Subtract Digital represents our commitment, not only to our love of minimalist design, but also to our refusal to fall into the typical advertising trap of over-complicating and over-charging for the work we do. We dial back the negative, bringing out only the best in clean, meaningful design.

 

  • Graphic design
  • Corporate identity/Brand development
  • Website design
  • Social media marketing
  • Visual language development
  • Event collateral design
  • Presentation design